Sättigungsgrenze
German
Etymology
Sättigung (“saturation”) + -s- (“genitival interfix”) + Grenze (“border/limit”)
Pronunciation
- IPA(key): [ˈzɛtɪɡʊŋsˌɡʁɛnt͡sə]
- Hyphenation: Sät‧ti‧gungs‧gren‧ze
Noun
Sättigungsgrenze f (genitive Sättigungsgrenze, plural Sättigungsgrenzen)
- (economics, marketing) saturation limit, market saturation (the point at which the total demand for a product in a market is fully met and no further growth is possible through new customers)
- Wenn die Sättigungsgrenze erreicht ist, können Umsatzsteigerungen nur noch durch die Verdrängung von Wettbewerbern erzielt werden.
- When the saturation limit is reached, revenue increases can only be achieved by displacing competitors.
- In vielen westlichen Ländern hat der Markt für Smartphones seine Sättigungsgrenze nahezu erreicht.
- In many Western countries, the market for smartphones has almost reached its saturation limit.
Declension
Declension of Sättigungsgrenze [feminine]
Synonyms
- Marktsättigung (market saturation)
- Sättigungspunkt (saturation point)
Antonyms
- Marktpotenzial (the untapped potential before reaching the limit)
- Wachstumsphase (growth phase; the period far below the limit)
Coordinate terms
- Marktvolumen (market volume; the current size of the market at or near the limit)
- Ersatzbedarf (replacement demand; the main source of revenue once the limit is hit)
- Absatzmaximum (maximum sales volume)
- Grenznutzen (marginal utility; which often declines as the limit is approached)
Related terms
- sättigen (to saturate)
- übersättigt (oversaturated)
References
- “Sättigungsgrenze” in Digitales Wörterbuch der deutschen Sprache
- “Sättigungsgrenze” in Duden online