Marktreife
German
Etymology
Markt (“market”) + Reife (“maturity/ripeness”)
Pronunciation
- IPA(key): [ˈmaʁktˌʁaɪ̯fə]
- Hyphenation: Markt‧rei‧fe
Noun
Marktreife f (genitive Marktreife, plural Marktreifen)
- (economics, business) market readiness, commercial viability (the state of a product or service being fully developed and ready for sale to the general public)
- Nach fünf Jahren Forschung hat der neue Bio-Kunststoff endlich die Marktreife erlangt.
- After five years of research, the new bioplastic has finally reached market readiness.
- Die Kosten für die Entwicklung bis zur Marktreife werden oft unterschätzt.
- The costs of development until commercial viability is reached are often underestimated.
Declension
Declension of Marktreife [feminine]
Synonyms
- Serienreife (readiness for mass production)
- Kommerzialisierung (the process of bringing a product to market)
Antonyms
- Prototypenstadium (prototype stage; the early phase of development)
- Laborstadium (laboratory stage; still in the experimental phase)
Coordinate terms
- Forschungs-und-Entwicklungskosten (R&D costs; the investment needed to reach maturity)
- Produkteinführung (product launch)
- Zulassungsverfahren (the process of getting official approval for a product)
- Pilotprojekt (a small-scale preliminary study or project)
Related terms
- marktreif (ready for the market)
- Markteintritt (market entry)
References
- “Marktreife” in Digitales Wörterbuch der deutschen Sprache
- “Marktreife” in Duden online