Markteintritt

German

Etymology

Markt (“market”) +‎ Eintritt (“entry/entrance”)

Pronunciation

  • IPA(key): [ˈmaʁktʔaɪ̯nˌtʁɪt]
  • Hyphenation: Markt‧ein‧tritt

Noun

Markteintritt m (strong, genitive Markteintritts, plural Markteintritte)

  1. (economics, business) market entry (the launch of a new product or service into a specific market, or the expansion of a company into a new geographic or demographic area)
    Der Markteintritt in China erfordert eine sorgfältige Analyse der lokalen Regulierung.
    The market entry into China requires a careful analysis of local regulations.
    Hohe Werbeausgaben sind oft notwendig, um einen erfolgreichen Markteintritt gegen etablierte Konkurrenten zu erzielen.
    High advertising expenditures are often necessary to achieve a successful market entry against established competitors.

Declension

Declension of Markteintritt [masculine, strong]
singular plural
indef. def. noun def. noun
nominative ein der Markteintritt die Markteintritte
genitive eines des Markteintritts der Markteintritte
dative einem dem Markteintritt den Markteintritten
accusative einen den Markteintritt die Markteintritte

Synonyms

Antonyms

  • Marktaustritt (market exit; leaving a market due to losses or strategic shifts)
  • Marktrückzug (market withdrawal)

Coordinate terms

  • Markteintrittsbarriere (barrier to entry; obstacles that make it difficult for new firms to enter a market)
  • Pionierstrategie (first-mover strategy; entering a market before anyone else)
  • Marktdurchdringung (market penetration; increasing market share within an existing market)
  • Marktsegmentierung (market segmentation; dividing a market into distinct groups of buyers)
  • marktgängig (marketable/salable)
  • Eintrittskarte (entrance ticket; sometimes used metaphorically for a key product)

References

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