Run It Up (Hanumankind song)
| "Run It Up" | ||||
|---|---|---|---|---|
| Single by Hanumankind | ||||
| from the album Monsoon Season | ||||
| Released | March 6, 2025 | |||
| Recorded | 2025 | |||
| Genre | Hip hop | |||
| Label | ||||
| Songwriters | Sooraj Cherukat, Nikhil Kalimireddy | |||
| Producer | Kalmi | |||
| Hanumankind singles chronology | ||||
| ||||
"Run It Up" is a song recorded by Indian rapper Hanumankind, released on March 6, 2025, through Capitol Records, and Universal Music.[1] It is the fourth track to his debut mixtape, Monsoon Season, and was one of the five promotional singles for the album.
Background and lyricism
The track was produced by Kalmi, and invokes Theyyam rituals by pairing the modern hip-hop production with chenda drums.[2][3]
Lyrically, the song sees Hanumankind vows to "run it up", for himself, others, and for his ancestors. Despite the negativity he's experienced, he's willing to place a bet on himself and push through, which is something that he doesn't want to lose.[4][5]
Music video
The music video, directed by Bijoy Shetty, features traditional Indian martial arts such as the kalaripayattu, gatka, thang ta and the Garudan thukkam.[6][7] Additionally to the Garuda in the latter art, the music video references the tribal deities Kandanar Kelan and Muthappan.[8]
Critical reception
On their year-end charts, Rolling Stone ranked "Run It Up" at #91 out of #100. With reviewer Clayton Purdom writing about how the track sees Hanumankind go "bigger than "Big Dawgs", employing a cast of dozens for a martial-arts brawl." Purdom also cites how the beat keeps pace while staying filled with classical Chenda drums, which grow more "manic" by the second. The beat sees Hanumankind "stand square in the middle of the chaos, fighting against the beat and winning".[9]
Praises elsewhere
Prime Minister of India Narendra Modi praised Hanumankind and the music video on his radio show Mann Ki Baat, for promoting indigenous martial arts.[5][10][11]
Meteorologist for Fox 11 Los Angeles, Adam Kreuger, referenced the song in social media posts on Instagram. Hanumankind responded, writing "Legend" under the Instagram comment section of the post, and Kalmi writing “Thank u sirr (heart emoji).”[12]
Charts
| Chart (2025) | Peak position | Debut position | Weeks on chart |
|---|---|---|---|
| New Zealand Hot Singles (Recorded Music NZ) | 24 | 24 | 1[13] |
Credits and personnel
All credits received from Tidal.[14]
- vocals - Hanumankind
- producer - Kalmi
- composer - Hanumankind, Kalmi
- engineer - Amrith Raghunathan, Jordan Rugo
- Mixing engineer - Akash Sharavan
References
- ^ "Hanumankind Returns with Explosive New Single "Run It Up"". Universal Music Canada. March 7, 2025. Retrieved September 1, 2025.
- ^ Ganpy (March 6, 2025). "Hanumankind's "Run it up". A Bold Ode to Culture". Medium. Retrieved September 1, 2025.
- ^ "'Run It Up': Hanumankind's 'Big Dawgs' follow-up is another powerful ode to Indian culture". The Indian Express. March 6, 2025. Retrieved September 1, 2025.
- ^ Conteh, Mankaprr (March 6, 2025). "Hanumankind Bets Big On Himself to 'Run It Up'". Rolling Stone. Retrieved September 1, 2025.
- ^ a b Horvath, Zachary (March 8, 2025). "Hanumankind Vows To "Run It Up" For Himself And Others On Passionate Single". HotNewHipHop. Retrieved September 1, 2025.
- ^ Radioandmusic.com (March 8, 2025). "Hanumankind returns with explosive new single 'Run It Up'". Radioandmusic.com. Retrieved September 1, 2025.
- ^ Tekalkote, Anirudh (March 13, 2025). "Hanumankind Turns Up The Heat In "Run It Up"". The Garnette Report. Retrieved September 1, 2025.
- ^ Aurelius, Marcus (March 10, 2025). "Chaos, fire & celebration: Hanumankind gets his 'Big Dawgs' team back together again to 'Run It Up'". LiFTED Asia. Retrieved September 1, 2025.
- ^ Purdom, Clayton (December 4, 2025). "The 100 Best Songs of 2025: #91 - Hanumankind, 'Run It Up'". Rolling Stone. Retrieved December 4, 2025.
- ^ Entertainment Desk (March 30, 2025). "PM Modi applauds rapper Hanumankind for promoting Indian martial arts globally in 'Run It Up': 'Due to his efforts…'". The Indian Express. Retrieved September 1, 2025.
- ^ Narendra, Modi. PM Narendra Modi's 120th Edition of Mann Ki Baat | 30th March, 2025. Mann Ki Baat. Event occurs at 15:55.
- ^ Nyayapati, Neeshita (May 13, 2025). "Hanumankind reacts to US meteorologist sneaking in Run It Up lyrics while reporting weather". Hindustan Times. Retrieved September 1, 2025.
- ^ "Hot Singles — 14 March 2025". Recorded Music NZ. Retrieved October 15, 2025.
- ^ "Run It Up by HanuMankind on TIDAL". TIDAL. Retrieved September 1, 2025.