product placement

English

Noun

product placement (countable and uncountable, plural product placements)

  1. (marketing) A form of advertising where a brand or product is incorporated into non-advertising media such as films.
    • 2025 October 29, Alaina Demopoulos, “What’s with the sponcon slop in Nobody Wants This? Netflix, nobody wants this”, in The Guardian‎[1], →ISSN:
      I took my qualms to Reddit: had the show really become sponcon slop? I was not alone in this assessment. “The number of product placements this season is hilarious to the point that it’s basically a giant infomercial,” one user posted.

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