get big or get out

English

Etymology

Popularized by (and perhaps coined by) Earl Butz, a U.S. secretary of agriculture in the 1970s.

Phrase

get big or get out

  1. An exhortation and admonition to family farms as businesses, or to other businesses in other industries, that they need to either expand their operations and capitalization or be outcompeted (by those who do so) and thus go out of business.
    Coordinate term: go big or go home

See also