Fosterisation

English

Etymology

From Foster('s) +‎ -isation

Noun

Fosterisation (uncountable)

  1. The widespread advertisement of the Foster's beer brand.
    • 3 Jun 1987, The Canberra Times, page 23, column 2:
      Two beer cans, proclaiming the slow Fosterisation of the whole world, adorned the otherwise rubbish-free summit and said something about its accessibility and something about someone who did not find intoxication enough in the view.
    • 2025 May 8, Jacob Greber, “How Peter Dutton’s Wile E Coyote campaign flew off the cliff”, in ABC News‎[1]:
      Even the Liberal Party logo is a problem, according to media and marketing guru Russel Howcroft, who said it did not appear to have changed in decades, “like a really bad 1980s Fosterisation of Australia”.
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