The Holy Trinity (horology)

The Holy Trinity (also The Big Three) is an informal marketing term in high-end horology collectively referring to three heritage luxury watch brands: Patek Philippe, Audemars Piguet and Vacheron Constantin.[1] The term dates back to the 1970s,[2] while the brands were founded in 1839, 1875, and 1755, respectively.

The application of the term "Holy Trinity" -a concept with religious origins in Christianity- to these three companies is based on meticulous craftsmanship of their hand-crafted products, as well as the prestige tied to their long histories in the Swiss watch industry.[3]

References

  1. ^ "The Holy Trinity of Watchmaking - Patek Philippe, Vacheron Constantin and Audemars Piguet". Horus Straps.
  2. ^ "What Is the Holy Trinity of Watches?". Bob's Watches. January 28, 2019.
  3. ^ "The Holy Trinity of Luxury Watches". www.watchmaster.com.
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