TVRío

TVRío (CXB 32)
Channels
Programming
AffiliationsLa Red
Ownership
Owner
  • Universo Multimedios
  • (Universo Multimedios)
History
Founded19 June 1968 (1968-06-19)
First air date
19 June 1968 (1968-06-19)
Technical information
Licensing authority
URSEC

TVRío is a Uruguayan free-to-air television station, located in the city of Paysandú, capital of the department of the same name, founded in 1968. The station is owned by Universo Multimedios, who also owns Radio Paysandú, Éxito FM and newspaper Somos de Acá.[2] The station is a La Red affiliate.[3]

History

The station was established in 1968[4] and was branded in its early years as Canal 3 Río de los Pájaros. Usually the station would open at 6:30pm,[5] but there were occasions where the station opened earlier to provide live coverage of special events.[6]

TVRío relocated to new premises on 19 June 2025, the date of its 57th anniversary. Its playout is entirely in high definition, while the station's relay network had reportedly switched off its analog signals since at least 2020. The relocation also brought together the group's four outlets under one roof, creating corporate synergy.[2]

References

  1. ^ "Preguntas frecuentes" (in Spanish). Government of Uruguay.
  2. ^ a b TV Río celebra sus 57 años con nueva sede y tecnología de punta en Paysandú
  3. ^ La televisión privada comercial en Uruguay
  4. ^ Emergencia del medio televisivo y su llegada desde los testimonios en localidades de la provincia de Entre Ríos.
  5. ^ Paysandú
  6. ^ PAYSANDU: UNA EXPERIENCIA DIDACTICA MUY VALIOSA, Ahora, 3 February 1973, page 17