Peter B. Gustavson School of Business
| Motto | The world looks different from here. |
|---|---|
| Type | Public |
| Established | 1990 |
| Dean | Graham Brown |
Administrative staff | Over 100 staff and faculty |
| Undergraduates | 1,298 |
| Postgraduates | 123 MBA, 32 MGB, 16 PhD |
| Location | Victoria, B.C. , , Canada |
| Campus | Urban, 162.7 hectares (402 acres) |
| Colours | Dark Blue Blue Yellow Red |
| Affiliations | University of Victoria, EQUIS, AACSB |
| Website | www |
The Peter B. Gustavson School of Business is a business school at the University of Victoria located in the municipality of Oak Bay, British Columbia. Originally, the school was called the UVic Faculty of Business, but on October 22, 2010, the name was changed when Peter B. Gustavson donated $10 million to the school.[1]
On October 7, 2011, Sardul S. Gill gave a $5 million gift to the Gustavson School and the graduate school was renamed as the Sardul S. Gill Graduate School at the Gustavson School of Business.[2]
The school provides undergraduate, graduate and executive programs including:
- Bachelor of Commerce (BCom)
- Business Minor
- Entrepreneurship Minor
- Master of Business Administration (MBA) in Sustainable Innovation
- Master of Global Business (MGB)
- Master in Management (MM)
- PhD in Management & Organization
- Executive Programs
- Two custom MBA programs
About
The institution was established in 1990.
Accreditation
The Gustavson School of Business is double-accredited by both AACSB and EQUIS, two of the international accreditations of management education.[3]
The Peter B. Gustavson School was first awarded accreditation in February 2007 and has since maintained the EQUIS Quality label.[4]
On December 17, 2010, Gustavson was awarded accreditation to the Association to Advance Collegiate Schools of Business.[5]
History
- 1982 – UVic's senate approves a proposal to establish a School of Business.
- 1989 – Dr. J.A. Schofield is appointed acting director of the new School of Business.
- 1990 – The business school was established as the UVic School of Commerce.
- 1990 – The UVic School of Business officially launches BCom program with 158 students, a co-operative education component and three specializations: entrepreneurship, international business and tourism/hospitality management. Dr. David Boag is appointed as the school's first director.
- 1991 – The School of Business' appoints dedicated faculty members including Dr. Ali Dastmalchian, Dr. Ignace Ng, Dr. Dale Beckman and Dr. Peter Murphy. A board of advisers is established and chaired by Mr. David Black. The International Programs office is established and 71 students participate on exchange in North and Southeast Asia.
- 1992 – The MBA program launches with an inaugural class of 32 candidates. The UVic School of Commerce welcomes its first class of incoming exchange students from National Sun Yat-sen University in Taiwan. The Commerce Students' Society is founded.
- 1993 – The Commerce Students' Society creates the first Greater Victoria Business Banquet to connect the regional business community and future leaders.
- 1994 – The School of Business celebrates its first convocation when 61 BCom students and 26 MBA students receive degrees.
- 1995 – The university grants the School of Business faculty status and establishes a Faculty Business, with Dr. Roger Wolff as the first dean. While maintaining its official name for ceremonial purposes, the faculty re-brands itself as UVic Business.
- 1997 – Construction ends and the Business and Economics Building, home of the Faculty Business, officially opens in September.
- 1998 – The MBA program introduces Canada's first International Integrative Management Exercise (IIME).
- 1999 – UVic Business' entrepreneurship specialization is recognized by the Academy of Management with an Innovation in Entrepreneurship Pedagogy Award. UVic Business hosts the National Conference on Youth Entrepreneurship with 500 delegates attending.
- 2000 – UVic Business wins three awards: Model Undergraduate Entrepreneurship Program; Award for Excellence in Internationalization; and Outstanding Program in International Education Award.
- 2001 – UVic Business is ranked Number 1 for entrepreneurship, international business and alumni satisfaction in Canadian Business magazine.
- 2002 – Dr. Ali Dastmalchian is appointed Dean. The first two UVic Business alumni chapters are launched in Victoria and Vancouver. The hospitality and service management specialization receives a Teaching Innovation Award.
- 2003 – Business Class, UVic Business' alumni magazine debuts. A Calgary alumni chapter is launched.
- 2004 – The Distinguished Entrepreneur of the Year (DEYA) event is established, with Jeff Mallett, former COO of Yahoo! honoured as the inaugural recipient. Global alumni reaches 2,500 members and a Toronto alumni chapter is launched. The RBC Internal Case Competition is established for the BCom program.
- 2005 – Comedian Nathan Fielder graduates with really good grades.
- 2006 – The National Chair in Aboriginal Economic Development is established jointly with the UVic Faculty of Law. UVic Business signs its 50th exchange partnership agreement with the Norwegian School of Economics and Business.
- 2007 – UVic Business receives EQUIS accreditation. The UVic Innovation Centre for Students is established.
- 2008 – The Faculty of Business signs its first dual degree agreement with France's EDHEC Business School.
- 2009 – The Faculty of Business receives UVic Senate approval to launch a new PhD program in International Management & Organization, accepting doctoral students for study in advanced business administration starting in 2010.
- 2010 – UVic Business celebrates its 20th anniversary. UVic Business receives approval for the Master of Global Business degree and graduate certificate and diploma in entrepreneurship.
- March 19, 2010 – UVic Business receives a $10 million donation from Peter Gustavson, FCA, BCom, CA and his family.
- October 22, 2010 – UVic Business becomes the Peter B. Gustavson School of Business.
- December 17, 2010 – Gustavson School of Business was awarded accreditation to the Association to Advance Collegiate Schools of Business or AACSB.
- 2011 - Launch of the Centre for Social and Sustainable Innovation.
- October 7, 2011 – Sardul S. Gill donates $5 million to Gustavson and the school's graduate programs are renamed to become the Gill Graduate School at the Gustavson School of Business.
- July 1, 2012 - Dr. Saul Klein is appointed Dean.
- 2020 - Launch of the MBA in Sustainable Innovation.
- 2023 - UVic launches first cohort of the world's custom MBA in Advancing Reconciliation.
- July 1, 2023 - Dr. Anita Bhappu is appointed Dean.
- 2025 - Inaugural cohort graduates from first-of-its kind MBA in Advancing Reconciliation at UVic. The Centre for Social and Sustainable Innovation renames itself the Centre for Regenerative Futures. François Bastien appointed as the school’s first-ever Associate Dean Indigenous.
Programs
The Gustavson School of Business offers the following programs:
Bachelor of Commerce (BCom)
Gustavson students take a number of required courses and electives in the first three terms of their degree. Required courses in these first few terms include "Microeconomics", "Statistics for Business", "Organizational Behaviour" and "Financial Accounting." In the spring of Year 2, students take a set of foundational business courses with their cohort. In the fall of Year 3, they continue to take those foundational business courses with their cohort. Year 4 includes the opportunity to go on an international exchange plus specializing in a specific area.[6]
Gustavson offers four specializations[7] including:
- entrepreneurship and innovation
- service design, marketing and management
- financial management
- artificial intelligence and technology management
The Gustavson School of Business integrates paid, full-time work experience terms for all undergraduates into the program.[8]
Business Minor
The UVic Business Minor lets non-business students gain some business skills by taking six courses.
Entrepreneurship Minor
The Entrepreneurship Minor lets non-business students learn about owning and running a business. It includes three business courses plus the courses in the entrepreneurship specialization.
Master of Business Administration (MBA) in Sustainable Innovation
The UVic MBA in Sustainable Innovation, at the Gill Graduate School, is an MBA program for the working professional. The program is 24 months in length, delivered in-person once per month.
Master of Global Business (MGB)
The Master of Global Business (MGB) degree program offers recent undergraduate degree holders the chance to travel, study and work in three different continents.
The MGB program starts at the University of Victoria campus in Victoria, BC, before moving on to two other partner institutions in Asia, Europe or South America.[9]
Master in Management (MM)
The Master in Management (MM) degree program offers recent undergraduate degree holders from various backgrounds the opportunity to hone their business, technical and leadership skills over 12-16 months.
PhD in Management and Organization
The PhD in Management and Organization is for those pursuing a research-track academic career and typically takes 4-6 years to complete.
Executive programs
Executive Programs provide executive education for organizations and individuals in areas such as project management, leadership and communication.
Custom MBA
UVic has offered TELUS a custom MBA program in Strategic Leadership since 2015[10] and offered the British Columbia Association of Aboriginal Friendship Centres a custom MBA in Advancing Reconciliation since 2023.[11]
Notable alumni
- Nathan Fielder: started a not-for-profit company called Summit Ice Apparel
- Ryan Holmes
- Jeff Mallett
References
- ^ "UVic recognizes $10-million donor". The Times Colonist. 23 October 2010.
- ^ "$5-million donated to UVic's B-school". The Globe and Mail. Retrieved 2011-10-14.
- ^ "Rankings & reputation - Gustavson - University of Victoria". UVic.ca. Retrieved 2025-12-05.
- ^ EQUIS Accreditation Archived July 6, 2011, at the Wayback Machine
- ^ The University of Victoria Earns AACSB International Accreditation Archived September 28, 2011, at the Wayback Machine
- ^ "New BCom curriculum - Gustavson - University of Victoria". UVic.ca. Retrieved 2025-12-02.
- ^ "BCom specializations - Gustavson - University of Victoria". UVic.ca. Retrieved 2025-12-02.
- ^ "Business Co-op program - Co-operative Education - University of Victoria". UVic.ca. Retrieved 2025-12-02.
- ^ "MGB program paths - Gustavson - University of Victoria". UVic.ca. Retrieved 2025-12-02.
- ^ Maclean's (2018-11-21). "How Telus and the University of Victoria designed a different kind of MBA". Macleans.ca. Retrieved 2025-12-12.
- ^ "UVic launches MBA in Indigenous reconciliation with B.C. Association of Aboriginal Friendship Centres". Times Colonist. 2022-07-20. Retrieved 2025-12-12.