Ostoja Mijailović
Ostoja Mijailović (Čačak, May 25, 1979) is a Serbian entrepreneur and sports official. He is the founder and president of the business system OMR Group and the president of the.[1][2][3][4]
Early Life and Education
He was born on May 25, 1979, in Čačak. He began his professional career early, after opening a small auto repair shop in Čačak in 2002. In 2003, he continued his professional career in Italy, and upon returning to Serbia, he started a business by founding British Motors. He earned the academic title of graduate manager (Bachelor of Business Management).
Business Career
Mijailović is the founder and president of OMR Group, a business system that has existed for over 20 years and currently employs over 1,200 workers. The group operates in the sectors of the automotive industry, insurance, finance and leasing, nautical, and real estate, and its core values are based on stability and trust.[5][6]
Automotive Industry
The development of business in this sector progressed gradually. Mijailović founded the company Bavaria Motorrad for vehicle sales, and then in 2016, he founded British Motors[7], which became the exclusive importer and distributor for Jaguar and Land Rover vehicles for Serbia and Montenegro, thereby strengthening his position in the auto industry. The business was further expanded through a partnership with the company Stellantis, via the firm Crossroad Adria[8]. Today, OMR Group represents the brands Fiat, Fiat Professional, Jeep, Abarth, Alfa Romeo, Changan, Land Rover, Hyundai, Isuzu, Subaru, and Kawasaki.[9]
The strategic goal of building a system that services all the needs of modern mobility was achieved through acquisitions of companies for fleet management and leasing -- AKS Fleet Solution (2018) and MiOS Rent-a-car & Limo Service (2019), as well as the company Fleet Management Team (FMT) which is involved in production. Within the group, the automotive division also includes Bavaria Team, Ada Motors, Trio Motors, and BM Centar za polovna vozila (Used Vehicle Center).[10]
After signing a strategic agreement with one of the largest and oldest Chinese automobile manufacturers, Changan Automobile, OMR Group - through its member Crossroad Asia -- in July 2025 became the first business system from Serbia to obtain exclusive rights for the distribution of one of the leading Chinese automotive brands in the Western Balkans markets.[11][12]
Other Sectors
A significant step was taken in 2019 with the acquisition of Globos Insurance. Under Mijailović's leadership, the company recorded rapid growth and became a leader in the timeliness of claims settlement. The group is also present in nautical tourism through OMR Premium Yachting (representative for Azimut Benetti)[13] and in the real estate sector through the company Lux Invest. In 2025, OMR Group became the new owner of the business complex Sava Business Center in Belgrade, one of the most prestigious business centers in the country.[14]
Business Associations
Ostoja Mijailović, president of OMR Group, was elected as a new member of the Board of Directors of the Italian-Serbian Business Association at the General Assembly held on March 21, 2024.[15] Ostoja Mijailović has been a member of the British-Serbian Business Chamber for years and is currently also the vice president of this chamber, which aims to promote and facilitate trade between the United Kingdom and Serbia.[16]
Political Career
He began his political engagement in the New Serbia party (2000–2015), during which he was a member of the City Council in Čačak responsible for the development of small and medium-sized enterprises. In 2015, he joined the Serbian Progressive Party (SNS).[17] In the 2016 parliamentary elections, he was elected as a member of parliament in the National Assembly of the Republic of Serbia.[18] During his term (2016–2020), he served as a deputy member of the Committee on the Diaspora and the Committee on Economy, Regional Development and Trade. As the Law on Sports stipulates that professional sports officials are not allowed to hold political functions, Mijailović froze his party membership in 2020. Since that moment, he has not held any political functions and is not politically active. After withdrawing from public functions, he fully dedicated himself to the development of the company and the sports management of KK Partizan.[19]
Sports Management
After a brief engagement in the Board of Directors of (2015–2016), in September 2017, he was appointed president of at a time when the club was in a difficult financial situation. His tenure was marked by the financial stabilization of the club[20] and a return to the EuroLeague. The most significant results of KK Partizan during that period are two titles won in the ABA League (2022/23 season and 2024/2025 season), one ABA Supercup, three Radivoj Korać Cups, and one Serbian SuperLeague[21], as well as a placement in the EuroLeague Top 8.[22] From September 2022 until February 2025, he was the president of JSD Partizan.[23]
References
- ^ "Ostoja Mijailović upravni odbor". Telegraf.
- ^ "Aktuelno". KK Partizan.
- ^ "Mijailović predsednik Partizana". Mondo.
- ^ "Vesti". B92.
- ^ "Ostoja Mijailović kupio Sava Biznis Centar". Magazin Biznis.
- ^ "O nama". OMR Group.
- ^ "Lideri su vizionari". BizLife.
- ^ "OMR Grupa postigla dogovor sa Stellantisom". Stellantis.
- ^ "Partnerstvo sa Stellantisom". Telegraf Biznis.
- ^ "Intervju: Ostoja Mijailović". Nedeljnik.
- ^ "LinkedIn kompanije Globos".
- ^ "Intervju sa Ostoјom Mijailovićem". Tanjug.
- ^ "OMR Premium Yachting". Mondo.
- ^ "Kupovina Sava Business Centra". Bloomberg Adria.
- ^ "Upravni odbor Komore italijansko-srpskih privrednika". CCIS.
- ^ "Članovi Britansko-srpske privredne komore". BritSerbCham.
- ^ "Prelazak u SNS". Blic.
- ^ "Profil poslanika". Otvoreni Parlament.
- ^ "Odgovor na optužbe". Nova.
- ^ "Finansijska stabilizacija Partizana". RTRS.
- ^ "Partizan ponovo prvak Srbije". B92.
- ^ "Plasman u Top 8 Evrolige". Slobodna Evropa.
- ^ "Promene u JSD Partizan". Nedeljnik.