Bloom Sparkling Energy
| Type | Energy drink |
|---|---|
| Manufacturer | Bloom Nutrition |
| Origin | United States |
| Introduced | 2024 |
| Color | Various |
| Website | bloomnu |
Bloom Sparkling Energy is an American energy drink line introduced in 2024 by supplement brand Bloom Nutrition. Marketed as a zero-sugar, low-calorie beverage formulated with prebiotic fiber and botanicals, each 12 fl oz can contains about 180 mg of caffeine. At launch it was sold exclusively at Target stores in the United States, followed by other retailers.[1][2]
Products
Bloom Nutrition launched Bloom Sparkling Energy in July 2024 as the company's first ready-to-drink beverage. Four flavors were initially released exclusively at Target retail stores: Raspberry Lemon, Cherry Lime, Peach Mango and Strawberry Watermelon.[1][2] In August 2025, the brand introduced a "Crisp Apple" initially at Target, followed by a broader rollout to additional U.S. retailers in September 2025.[3]
Each can contains approximately 180 mg caffeine (from coffee-bean extract), 10 calories and 0 g sugar, and includes prebiotic fiber and L-theanine and B vitamins, according to trade coverage at launch.[2][1]
Reception
Trade and business publications reported rapid sales growth following the 2024 launch. In July 2025, industry press stated that Bloom Sparkling Energy had sold more than 35 million cans to date and ranked among the top five energy-drink brands at Walmart and Target with first-year sales of over 35 million cans, according to company data.[4][5]
Ownership
In January 2024, performance-nutrition company Nutrabolt made a minority investment of about 20% in Bloom Nutrition, becoming its largest investor, according to trade coverage.[6]
See also
External links
References
- ^ a b c "What's hitting the shelves? New beverage launches – from sparkling energy to Piña Colada". BeverageDaily. William Reed Business Media. 29 July 2024. Retrieved 7 September 2025.
- ^ a b c "Bloom Nutrition's Bloom Sparkling Energy Drinks". Beverage Industry. BNP Media. 6 August 2024. Retrieved 7 September 2025.
- ^ "Bloom Nutrition Crisp Apple Sparkling Energy". Beverage Industry. BNP Media. 21 August 2025. Retrieved 7 September 2025.
- ^ Adrien, Claudia (3 July 2025). "Bloom launches functional soda line at Walmart". NutraIngredients-USA. William Reed Business Media. Retrieved 7 September 2025.
- ^ Waldow, Julia (5 August 2025). "How new entrants like Bloom Nutrition, SunSip and Slice are looking to stand out in the crowded prebiotic soda market". Modern Retail. Digiday Media. Retrieved 7 September 2025.
- ^ "Nutrabolt expands into greens and superfoods with Bloom Nutrition investment". NutraIngredients-USA (William Reed Business Media). 2024. Retrieved 7 September 2025.
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